Tagged: internet marketing
March Madness meets Twitter Policies Been holding off doing a weekly review – then a week became a fortnight and then a month. It is so easy to get caught up with distractions and excuses and things to do that do not go that well. My last review’s next steps were all about pushing along with Twitter ads. Increase click rates and build conversions. I was happy with the way click rates (when someone clicks a clickable card) were developing. February went from 0.99% to 10.79% on average. March was heading along really well with rates improving right up to 18%. I had narrowed down my best audience and remarketing from past campaigns was working to help it along. I...
Reviewing Twitter Strategies A time cramped week is a perfect time to step back and be a little more strategic. Time to review Twitter strategies. Internet Profits traffic strategy is to run one organic free channel and one paid channel supplemented with some solo ads when traffic needs a boost. Twitter Strategies I started my first Twitter account way back in 2007 https://twitter.com/velokraft. I worked out an auto posting system for my crewing experience for Race Across America – a non-stop bicycle race – where I posted to my Twitter profile by sending a text message to a posting service. That way, over a 7 day period, followers of Team Velokraft could follow the race through its highs and lows....
Using Solo Ads for Quick Traffic My wife bought me tickets for the Australian Open – a first time visit to a tennis grand slam tournament. With travel to Melbourne, I knew I was going to be hard pressed to get on top of the tasks I had set myself. My plan was to be using solo ads to run unattended while I was travelling and watching tennis. Dean Holland says using solo ads is a powerful way to drive quick traffic though he does say that traffic quality is not as high as that you can get from other paid advertising platforms. With time too short to complete my training on other paid ads, I went with another solo...
New Year Resolutions 2018 did not quite end the way I wanted and slid rapidly into time for New Year resolutions Events and the holidays have got in the way of making solid progress on my Internet Profits Certified Program business. I had been hoping to make more progress on journalling my activity BUT have not really found the tools that gel with the way I think. And spending time looking for tools is not really productive time. So I made a video again. I wrote last time that a good bean counter would analyse the tracking link codes. Well I did do that at a summary level for December and will build this into the daily tracking for January. ...
Measuring Traffic The key to managing traffic is to measure – time to build some measuring traffic skills At Internet Profits we are pushed to track daily traffic. We were taught to build specific tracking links so that we could identify with some precision where traffic is coming from. Now the bean counter in me understands this all very well. Accountants code their accounting systems so that they can analyse their data at a granular level.I have been slowly building this into my link tracking so that I can identify changes in traffic attraction and the way copy converts. The alert accountant picks up changes and takes action. But I am getting ahead of myself. I also set out last...
