Week 3: Build First Opt-In and Sales Page
Introduction to List Building List building remains the cornerstone of successful Internet Marketing. The basic techniques have not changed much. Offer a free gift that is valuable enough to make someone want to part with their email address. Collect the email addresses and start to run emails. This is step one to building trust. People buy from people they know and trust A newer idea is to build a bridge between the gift collection action and a potential offer that is somewhat related to the gift. This gives another chance to add to the trust and some people will actually buy this early in the process. Week 3 Challenge The challenge for week 3 seemed simple enough. Find a free gift. Build an opt-in...