Mark Carrington Blog

list building 0

Week 3: Build First Opt-In and Sales Page

Introduction to List Building List building remains the cornerstone of successful Internet Marketing. The basic techniques have not changed much. Offer a free gift that is valuable enough to make someone want to part with their email address. Collect the email addresses and start to run emails. This is step one to building trust. People buy from people they know and trust A newer idea is to build a bridge between the gift collection action and a potential offer that is somewhat related to the gift. This gives another chance to add to the trust and some people will actually buy this early in the process. Week 3 Challenge The challenge for week 3 seemed simple enough. Find a free gift. Build an opt-in...

Shiny Object Syndrome 7

Conquer Shiny Object Sydnrome

My Shiny Object Syndrome Story I suffer from shiny object syndrome I went to my first Internet Marketing seminar in November 2011. I got a big buzz from that and could see a lot of avenues to apply some of the tools that were presented. I bought 3 packages One to help in keyword research One to help with push button site creation One to learn how to use webinars I could see exactly how those would fit in a strategy to build an Internet Marketing business. I made a good go for a while at using the push button site software and keyword research to build something of a keyword traffic engine. I never did finish. And I took...

lifestyle numbers 2

Week 2: Numbers For A Dream Lifestyle

Apology: Dream Lifestyle In Abeyance I am going to keep this really simple in a talk about dream lifestyle. I have in the back of my head the idea to write a book. It is called Spanning the Continents: The Circles of Life. I have lived in 4 continents now and worked in 5. I have ridden a bicycle in all 5 and I have spanned Australia 7 times now, all in the last 15 years. I have not had a job for 17 years. It is a long story of hard choices and that can go in the book. Making Choices for a Dream Lifestyle I have to admit that I have never set objectives for myself. Maybe I was just...

Quick Start Challenge 0

Week One Digging Up Old Relics

Getting Started The week one challenge was to get focused and start blogging with a first post and maybe an About Me page The platform of choice is WordPress.  We could choose to use an existing blog or we could choose to build a new blog For me, this would be easy enough. I have quite a few WordPress blogs and I have also documented all the steps to take to build a new blog.  A domain name expert encouraged me a few years ago to grab my own domain if I could get it. I did that then and purchased and registered the .com domain for my own name. It was once owned by an English footballer who decided to...

Quick Start Challenge 3

The Quick Start Challenge

Internet Marketing Tragic I am an internet marketing addict. I suffer from shiny object syndrome. I went to my first internet marketing seminar nearly 7 years ago in November 2011. I am not really sure what I was looking for but I could smell an opportunity that leveraged my background in business and in technology. After all, my partners and I had sold our consulting business to the world’s largest web development firm in 1999 (USWeb/CKS). I had helped my clients build the first internet shopping engines in UK and in South Africa. I was an internet pioneer. I understood the ideas. I listened avidly to the presenters and I bought a few programs and I started work on nearly...