Mark Carrington Blog

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New Year Resolutions – Review Past Year – Week 7

New Year Resolutions 2018 did not quite end the way I wanted and slid rapidly into time for New Year resolutions Events and the holidays have got in the way of making solid progress on my Internet Profits Certified Program business. I had been hoping to make more progress on journalling my activity BUT have not really found the tools that gel with the way I think. And spending time looking for tools is not really productive time. So I made a video again. I wrote last time that a good bean counter would analyse the tracking link codes. Well I did do that at a summary level for December and will build this into the daily tracking for January. ...

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Measuring Traffic – Week 6

Measuring Traffic The key to managing traffic is to measure – time to build some measuring traffic skills At Internet Profits we are pushed to track daily traffic. We were taught to build specific tracking links so that we could identify with some precision where traffic is coming from. Now the bean counter in me understands this all very well. Accountants code their accounting systems so that they can analyse their data at a granular level.I have been slowly building this into my link tracking so that I can identify changes in traffic attraction and the way copy converts. The alert accountant picks up changes and takes action. But I am getting ahead of myself.  I also set out last...

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Integrating Traffic Thinking Sales – Week 5

Overwhelm Sets In Overwhelm is the feeling I have. A week of integrating traffic did that. This cannot be right. The whole training program for the Quick Start challenge and Internet Profits has all been about simplifying things and focusing on getting a few key parts in place. They do not even have to be right – they just have to be in place and continually worked on. Quite simple really Set up a blog and write one post a week – tell the story of the week Build traffic – one free channel and one paid channel. Integrating Traffic All Week I spent a lot of the week working through my existing social media connections and streamlining and realigning the...

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Tracking Traffic Lessons: Quality Qualified Leads – Week 4

Tracking Traffic Traffic has been the focus of the last week of the 30 Day Challenge training. Tracking traffic is a key part of the process. Now with the funnels set up, the work also switches to traffic. A quick reminder on the suggested traffic strategies which has 3 traffic strategy phases Free traffic: Find a platform (e.g, Facebook). Position yourself as giving value – help them solve their problems – get them to ask for help – offer a solution Quick Paid Traffic: Use Solo Ads (email ads) to start the build of paid leads. Also useful to ramp up at any time when cash flow is needed Slow and Steady Paid Traffic: Build using paid ads. Choose a platform...

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Traffic Strategy: Quality and Qualified Leads – Week 3

Traffic Strategy Been plugging my way through the 30 day Challenge and the training has been building up to traffic strategy The training has been a mix of motivation, strategy, process design, daily tasks design, action steps – all good stuff. A few quotes to set the scene 80 percent focus on power activities to drive the business forward and that is to drive quality targeted traffic into the business The funnel contains amazing capability – all the selling is done for you When you have enough quality people on the list you will build your dream life. You have the right to fill your clubhouse with people you want to hang out with and be around with all the...