Case Study: Email Engagement Strategy
Introduction: Email Engagement Strategy Launch of Newsletters on Substack from Kam Jennings got me thinking about blogging and email and newsletters. I have a business problem – my list is not engaged. So I need an email engagement strategy. Can I use a newsletter to address this? Have I got what is needed? Here goes with some thinking out aloud Regular Content: Blogging Track Record I have been writing a blog in different forms on a fairly regular basis for quite some time. I have this blog – though I do not post here very often – say twice a month. This is mostly about my affiliate marketing journey with a little investing stuff too. I publish more regularly on a...